Comments on: Are you successful on twitter? http://simonjturner.co.uk/are-you-successful-on-twitter/ My ramblings on SEO, PPC & Social Media Thu, 27 May 2010 12:55:08 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Nichola Stott http://simonjturner.co.uk/are-you-successful-on-twitter/comment-page-1/#comment-15 Nichola Stott Mon, 01 Feb 2010 10:33:25 +0000 http://simonjturner.co.uk/?p=74#comment-15 I completely agree with you Simon. Twitter may be fairly new in terms of its application as a communications tool that is freely and publicly available; however in terms of thinking of Twitter as a marketing tool, the principles of successful marketing will never change. It doesn't matter how many connections, names, "friends" you may have if nobody gives a damn about what you have to contribute. Another good tool for measuring your influence is www.klout.com who take a number of the specific metrics you have mentioned, and combine with other factors such as your immediate and extended reach, and combine this with a proprietary measurement that they call your "influence" score. I find this very useful. Nic I completely agree with you Simon. Twitter may be fairly new in terms of its application as a communications tool that is freely and publicly available; however in terms of thinking of Twitter as a marketing tool, the principles of successful marketing will never change. It doesn’t matter how many connections, names, “friends” you may have if nobody gives a damn about what you have to contribute.

Another good tool for measuring your influence is http://www.klout.com who take a number of the specific metrics you have mentioned, and combine with other factors such as your immediate and extended reach, and combine this with a proprietary measurement that they call your “influence” score. I find this very useful.

Nic

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